
From Passion to Perfection
I’m Jason Edward, founder of Santura. Watches have always fascinated me—not just as timepieces but as expressions of craftsmanship and style. When I couldn’t find the perfect balance of refinement and versatility, I decided to create it myself.
Santura was born from a vision of modern elegance shaped by community feedback. Every critique refined the design, from proportions to caseback, dial, and bracelet. After countless iterations, the Santura Novus isn’t just a watch—it’s a testament to community-driven design.
A Symbol of Time and Energy
The Santura logo embodies time and energy through a refined design. The hourglass symbolizes precision, balance, and the fleeting nature of time, while the central sunshine-like sparks represent vitality, innovation, and forward momentum. Together, they capture Santura’s commitment to timeless craftsmanship and modern ingenuity.
Rooted in Indonesia, Refined Globally
Santura is proudly an Indonesian brand, born from a passion for timeless design and modern engineering. Every piece reflects the spirit of Indonesian creativity and resilience.
To ensure the highest quality and global accessibility, our watches are assembled and shipped directly from our trusted partners in China. A dedicated Santura team based in China oversees the final quality control and packaging before every watch is shipped to your door.
Crafting Santura
Every watch began as a simple sketch, inspired by classic elegance with a modern touch. Through CAD modeling, technical blueprints, and high-quality renderings, we refined every curve and proportion. Community feedback guided key improvements, from dial details to case finishing. After multiple prototypes and meticulous adjustments, the final design emerged, a testament to precision, craftsmanship, and timeless sophistication.
Never Miss a Beat
Stay Connected and Be Part of the Santura Experience